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Beta Tech Pro

+44 7476 923192

Google Ads Management Pricing Packages

Compare the tiers
  • Increase traffic, leads & sales Campaigns built to drive measurable results.
  • Small business-friendly Packages built around the needs of SMEs.
  • Transparency Guarantee Upfront about what to expect and when.
  • No long-term contracts Stay because you want to, not because you have to.
  • 15 years of Google Ads expertise Trusted by clients for over a decade.
  • Hundreds of 5-star reviews Our track record speaks for itself.

No long-term contracts. Cancel any time with 31 days notice. Prices shown are starting from. Trusted by 4,000+ UK small businesses.

4.8
Independently Verified Rated on Google Based on 156 reviews
395
Independent Reviews Across all review platforms Rated 4.8 out of 5

How Can We Help?

Prefer to talk it through? Leave your details and a senior account manager will call you back. No jargon, no hard sell.

Are you running Google Ads at the moment?

★ 4.8 from 395 reviews  |  Google Partner  |  No contracts, you own your account

One clear ladder, from self-serve to founder-led

Six investment levels and one transparent pricing model. Start on the rung that suits your business today, then move up whenever you're ready. Every managed tier comes with a dedicated human account manager, supported by the Beta AI Assistant around the clock, plus heatmap and click-fraud tools at no extra cost.

Launch

Rung 01 · Self-serve

From £49 / month
  • You control your own budget.Manage everything yourself and move to a managed tier whenever you're ready.
  • A do-it-yourself Google Ads platform: you run the campaigns, with guidance at every step
  • Ready-made templates for conversion tracking and audience setup
  • Simple, plain-English alerts whenever something needs your attention
  • Free setup and no long-term contract. Cancel any time with 31 days' notice
  • Support by email and knowledge base, with no dedicated human team
  • Switch to any managed tier as soon as you outgrow self-serve
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1
Self-serve // No human team
Managed // Entry tier
2

Starter

Rung 02 · Managed entry

£145 / month
Your dedicated account team
  • Dedicated human account manager.Open a support ticket whenever you need them.
  • Google Ads budget up to £500/mo.Looked after by our experienced team.
  • Beta AI Assistant, on call 24/7.Ring your AI account assistant any time to check how your campaigns are doing. Fully transparent, nothing hidden.
  • Expert bid management, conversion tracking and detailed monthly reports
  • Search, PMax and Shopping (PMax) campaigns, with retargeting included
  • Click-fraud protection.Filters out bots and competitor clicks, so your budget reaches real prospects instead of being wasted.
  • Email support, support portal access, free setup and no long-term contract
Included free Comes with this package at no extra cost.
Click-Fraud Protection
Beta AI Assistant, available 24/7 ● 24/7

Call any time, day or night, to ask what you've spent today, how many calls came in or how your campaign is performing. Included for every BetaTechPro client.

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Lite

Rung 03 · First orbit

£295 / month
Your dedicated account team
  • Dedicated human account manager.Book time in their diary whenever you need a call.
  • Google Ads budget up to £2,500/mo.Handled by your dedicated account manager.
  • Beta AI Assistant, on call 24/7.Ring your AI account assistant any time to check how your campaigns are doing. Fully transparent, nothing hidden.
  • Bid management, conversion tracking and detailed monthly reports
  • Search, PMax, Shopping (PMax) and retargeting campaigns included
  • Google Merchant Centre setup, plus pre-booked phone and email support
  • Heatmaps and session recordings.See where visitors click, scroll and leave, so you can fix the parts that are costing you sales.
  • Click-fraud protection.Filters out bots and competitor clicks, so your budget reaches real prospects instead of being wasted.
Included free Comes with this package at no extra cost.
Heatmaps Click-Fraud Protection
Beta AI Assistant, available 24/7 ● 24/7

Call any time, day or night, to ask what you've spent today, how many calls came in or how your campaign is performing. Included for every BetaTechPro client.

Compare in chart
3
First orbit // Budget-friendly liftoff
Most popular // Deep space mission
4

Elite

Rung 05 · Senior team

£695 / month
Your dedicated account team
  • Two dedicated human account managers.Book time in either diary, or call right away. Elite includes priority phone support.
  • Google Ads budget up to £15,000/mo.Custom pricing is available above this level. Two senior account managers share the workload.
  • Beta AI Assistant, on call 24/7.Ring your AI account assistant any time to check how your campaigns are doing. Fully transparent, nothing hidden.
  • A senior strategist as your main contact, with director-level oversight of forecasting
  • Search, PMax, Shopping (PMax), retargeting and Merchant Centre, with priority support
  • Bespoke creative, ad copy, landing-page experiments and authority building
  • Heatmaps and session recordings.See where visitors click, scroll and leave, so you can fix the parts that are costing you sales.
  • Click-fraud protection.Filters out bots and competitor clicks, so your budget reaches real prospects instead of being wasted.
Included free Comes with this package at no extra cost.
Heatmaps Click-Fraud Protection
Beta AI Assistant, available 24/7 ● 24/7

Call any time, day or night, to ask what you've spent today, how many calls came in or how your campaign is performing. Included for every BetaTechPro client.

Compare in chart
5
Senior team // Strategist-led, director-overseen
By appointment // Founder-led, capped intake
6
By appointment
HY

Premium

Rung 06 · Founder-led

From £1,500 / month
  • Led by founder Hussnain Yameen.BetaTechPro's founder manages your account personally, on demand, for businesses ready to scale.
  • No budget cap.A bespoke retainer that grows with your ad spend, with no ceiling.
  • Hussnain Yameen as your personal strategist
  • Bespoke budget and a founder-led account, with intake deliberately kept small
  • Quarterly strategy sessions and monthly board-ready reports
  • A custom monthly retainer, with no SaaS add-ons layered on top
  • Fully bespoke build: creative, tracking, conversion-rate work and authority building
  • Our senior team runs the day-to-day, while Hussnain owns the strategy
Call +44 7476 923192Mon-Fri 9am-5pm
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Full comparison

Every feature, every tier

Swipe sideways to see every tier →

Feature Launch£49/mo Starter£145/mo Lite£295/mo Standard£445/mo Elite£695/mo Premiumfrom £1,500/mo
Maximum Google Ads budgetSelf-managed£500/mo£2,500/mo£7,500/mo£15,000/mo+Bespoke
Free setup✓✓✓✓✓✓
No long-term contracts✓✓✓✓✓✓
Cancel any time with 31 days' notice✓✓✓✓✓✓
Upgrade any time✓✓✓✓✓✓
Expert managementDIY✓✓✓✓Founder-led
Dedicated account manager✕✓✓✓2×Founder
Priority support✕✕✕✓✓✓
Search campaigns✓✓✓✓✓✓
PMax campaigns✓✓✓✓✓✓
Shopping campaigns (PMax)✓✓✓✓✓✓
Google Merchant Centre✕✕✓✓✓✓
Retargeting campaigns✓✓✓✓✓✓
Detailed monthly report✕✓✓✓✓✓
Email support✓✓✓✓✓✓
Mission Control client portal✓✓✓✓✓✓
Telephone support✕✕Pre-booked✓✓✓
Get started

All prices +VAT. Any advertiser can choose any package as long as their monthly Google Ads spend stays within that package's limit. Every package is a monthly rolling subscription, cancelled with 31 days' notice unless stated otherwise.

Speak to an expert

Call our Google Ads team today

+44 7476 923192 Mon-Fri 9am-5pm
Proof

Real Results For Real UK Businesses

We would rather show you than tell you. In 15 years we have grown more than 4,000 UK businesses, from local trades to national brands, across virtually every sector.

0
UK businesses grown
0
5 star reviews
0
experience
Google
Partner certified
Reviews

What our clients say

We would rather let our clients do the talking. Here is what businesses say about working with the BetaTechPro team.

★★★★★
Rated 4.8 out of 5
Based on independent verified client feedback

Included with every Google Ads package

Everything
we do for you, in your pocket.

Every BetaTechPro client gets Mission Control: a private client portal plus a free iPhone app. See your results day by day, open your reports, reach your account manager in one tap, and ask the Beta AI Assistant whenever you need an answer.

  • Results day by day, not once a month
  • Alerts when a report or invoice arrives
  • Message or call your account manager
  • Ask the AI assistant anything, day or night
  • Support tickets you can track
  • Heatmaps and recordings of your visitors
See the app
Download on the App Store

All of this comes free with every package, on iPhone, iPad and in any browser.

How we work

Your First 90 Days, Mapped Out

No guesswork about what happens once you get in touch. Here's the plan at a glance, followed by the full step-by-step detail.

Day 1

Kickoff and audit

We get to know your business and audit your current account, or start fresh. Click-fraud protection goes live from the very first day.

Typically week 1

Build and launch

Campaigns are built, conversion tracking is set up and your ads are written and live. Timing depends on account access, your sign-off and Google's own ad review.

Weeks 2-4

Optimise

We collect real data and fine-tune targeting, bids and ad copy. Most clients notice meaningful gains within the first 4 to 6 weeks.

Ongoing

Grow and report

A monthly report and strategy session, followed by continuous optimisation aimed at more enquiries at a lower cost.

Step 1

Onboarding

Your dedicated Google Ads specialist starts by talking through your goals and learning as much about your business as possible, using a short questionnaire and a detailed conversation with your account manager. Together we set out your ROI targets, what makes you stand out and how we'll get the best results for you.

Step 2

Research

We dig into your account data and study your competitors so your campaigns are built on solid ground. New to Google Ads? We'll carry out keyword research to understand how customers search for you, then combine it with your onboarding answers to plan campaigns built for the best possible return.

Step 3

Conversion Tracking

You can't improve what you don't measure, so accurate conversion tracking is one of the first things we set up. It shows which keywords and ads bring in calls, emails, form enquiries and sales. It's an area many agencies get wrong, so our technical team works with you to make sure every conversion is recorded properly.

Step 4

Account Build & Initial Optimisation

Using everything learned so far, we build campaigns designed to turn visitors into buyers and enquiries. We choose the campaign types most likely to hit your goals, and keep you informed so you know exactly what's happening and what comes next.

Step 5

Build / Initial Optimisation Complete

We let you know when the build is finished and give you the chance to review your new campaigns and share feedback, because we get the best results working together. From there we start optimising, making step-by-step improvements as your PPC data comes in.

Step 6

Launch

Once you're happy, we go live and start collecting data. We use it to learn what makes visitors convert and keep refining your Google Ads to maximise results, with regular reports and progress updates as your campaigns mature over the following months.

Step 7

Data Gathering & Analysis

After launch we focus on gathering meaningful data rather than making hasty changes. We monitor search terms, audience signals, devices and locations to see how real customers respond to your ads, giving us evidence to act on instead of guesswork.

Step 8

Initial Optimisation

With the first wave of data in, we refine keywords, update ad copy, adjust bids and tighten audience targeting. Campaigns are still in their learning phase at this point, so the aim is steady gains and cutting obvious waste, not perfection overnight.

Step 9

Monthly Report & Strategy Session

You'll receive a detailed monthly report and a meeting to walk through the early results and agree next steps together. We're upfront: campaigns rarely reach peak profitability straight away, and it often takes three months or more of data and refinement before performance really takes off.

Step 10

Ongoing Optimisation & Growth

Every month we use the latest data to refine your campaigns further: testing new ideas, moving budget towards top performers and adapting to seasonal trends. Regular review meetings keep us aligned with your wider business goals as we keep pushing results forward.

Reporting

Reporting You Will Actually Read

Every client receives a fully interactive monthly report instead of a static PDF. We show everything we did, celebrate the wins and set out exactly how we'll push your results further next month.

Fully interactive

Forget static PDFs. Filter, drill down and explore your live numbers any time, on any device.

Everything we did

Every change made that month, explained in plain English, so you always know what your fee covers.

Wins celebrated

We spotlight the results that matter, like more leads and a lower cost per enquiry, so your progress is easy to see.

Improvements proposed

Clear next steps and recommendations for the coming month. We're always pushing for more.

Case Studies

Real results for real businesses

Real campaigns, real businesses and measurable digital growth. Explore how strategy, paid media, SEO, social and conversion optimisation have helped businesses across different industries.

Free Audit

Request a Free Google Ads Audit

Already running Google Ads? We'll review your account and show you exactly where budget is leaking and where the quick wins are. No cost, no obligation, and the findings are yours to keep whether you work with us or not.

What your free audit covers

  • Campaign structure reviewHow your account and campaigns are organised, and where the setup is costing you.
  • Keyword performanceWhich keywords pay their way and which are quietly draining budget.
  • Bid and bid strategy analysisWhether your bidding is set up to win the right clicks at the right price.
  • Performance analysisWhat your numbers really say about leads, sales and cost per result.
  • Advert reviewWhether your ads attract qualified clicks, not just any clicks.
  • Technical reviewTracking, tags and the behind-the-scenes setup your decisions depend on.
  • Growth opportunitiesThe quick wins and the bigger moves to help you grow from here.

We can also take over and fix an underperforming account. Most issues can be spotted within minutes.

Free Google Ads audit in 10-15 minutes

Submit the form and accept our Google Ads access request. Your audit is then sent straight to your inbox. Want a PPC expert to walk you through it? Just ask for a free video deep dive when it arrives.

10 digits, shown top-right of your Google Ads account. Stuck? Call +44 7476 923192

15 years Google Partner ★★★★★ 4.8/5

Pricing Questions

Google Ads Pricing FAQs

Management is a fixed monthly fee set by your tier, never a percentage of what you spend on ads. It starts at £49/month for self-serve Launch and £145/month for fully managed Starter, rising to founder-led Premium from £1,500/month. Use our instant quote form for a price tailored to your business.

No. Every plan is a flat monthly fee, so your management cost doesn't rise as your ad budget grows. You always know exactly what you'll pay.

There are no long-term contracts, and you can cancel any time with 31 days' notice. A one-off setup fee only applies if we need to build a brand-new Google Ads account or set up conversion tracking from scratch. If those are already in place, you simply pay the monthly fee.

Every managed tier includes campaign management, conversion tracking, plain-English reporting and click-fraud protection. Higher tiers add a dedicated account manager, heatmaps and session recordings, priority support and, at the top, founder-led management by Hussnain Yameen. The comparison chart shows every feature side by side.

Yes. Start where you are today and move up the ladder as you grow. You can upgrade or downgrade at any time.

There's no minimum ad spend. We work with budgets from a few hundred pounds a month right up to six figures.

Launch is self-serve: you run the campaigns using our platform and guidance, without a dedicated human team. Every tier from Starter upwards is fully managed by the BetaTechPro team.

Yes, always. Your account and all of its data belong to you, and you keep everything if you ever decide to leave.

Yes. Use the instant quote form for a tailored price, or request a free Google Ads audit and we'll show you the opportunities in your account first.

Our packages run from self-serve Launch up to founder-led Premium. Every managed package includes campaign management, conversion tracking, clear reporting and click-fraud protection, with higher tiers adding a dedicated account manager, conversion-rate tools and priority support. Pick the package that matches your stage and budget.

In the UK, Google Ads management typically ranges from a few hundred pounds a month to several thousand, depending on your ad spend and how much hands-on work the account needs. BetaTechPro's fees are fixed, starting at £49/month self-serve and £145/month fully managed, with no percentage of spend.

Many agencies charge a percentage of your ad spend, so their fee climbs as you grow. We charge a flat monthly fee based on your package instead, which keeps your management costs predictable however much you spend.

Yes. Our packages are designed around small and medium-sized businesses, with no minimum ad spend and entry tiers built for smaller budgets.

The most affordable option is self-serve Launch at £49/month, where you run the campaigns with our platform and guidance. If you'd like it fully managed by our team, the entry package is Starter at £145/month.

Many agencies charge a percentage of spend, add setup fees and tie you into contracts. We charge a simple flat monthly fee with no long contract, and you own your account. The only one-off cost is a setup fee if we need to build a new account or conversion tracking.

Yes. Standard, Elite and founder-led Premium are built for established advertisers with bigger budgets, adding dedicated account managers, senior strategy input and, at the top tier, Hussnain Yameen managing your account personally.

Across the UK, agency fees commonly run from around £150 to £1,000 or more a month, or 10 to 20 percent of ad spend. BetaTechPro's managed packages are fixed at £145, £295, £445 and £695 a month.

Never. Every BetaTechPro package is a flat monthly fee, from £145 to £695 a month for the managed tiers, with no long contract and no setup fee unless a new account or conversion tracking needs building for you.

Each tier is based on your monthly ad budget: Starter £145 for spend up to £500, Lite £295 up to £2,500, Standard £445 up to £7,500 and Elite £695 up to £15,000. Larger budgets are handled through Premium or a custom quote.

UK agencies typically charge between £150 and £1,000 or more a month, and many also take 10 to 20 percent of your ad spend. BetaTechPro charges a flat monthly fee only, from £145 a month for budgets up to £500 to £695 a month for budgets up to £15,000.

Still have a question about pricing? Speak to our team, Monday to Friday, 9am-5pm.

Call +44 7476 923192

Go deeper

Everything else worth knowing about Google Ads pricing.

PPC packages

Every one of our pay per click packages is a flat monthly fee based on your ad spend, never a percentage of what you spend with Google. They're transparent PPC packages built for small businesses, so you always know exactly what your Google Ads management costs.

Starter and Lite PPC packages

From £145 a month for ad spend up to £500, and £295 for spend up to £2,500. A great fit for small businesses getting started with Google Ads.

Standard PPC package

From £445 a month for ad spend up to £7,500, with a dedicated account manager and weekly optimisation. Our most popular PPC package.

Elite PPC package

From £695 a month for ad spend up to £15,000, with daily monitoring and a senior strategist. Full-service pay per click management at scale.

How agencies charge

Google Ads agency pricing usually comes in one of three forms. Knowing the difference helps you compare like for like and avoid unpleasant surprises in your management costs.

Flat monthly fee

A fixed price every month, whatever your ad spend. This is how we price: it's predictable and keeps our incentives tied to your results, not your spend.

Percentage of ad spend

Some agencies take a percentage of your budget, so their fee goes up every time you spend more, even if results don't improve. We never do this.

Performance based

Fees linked to results can sound attractive, but the targets are often set to suit the agency. We prefer clear, fixed pricing with no games.

Why BetaTechPro

Premium tools included as standard, where most agencies charge extra. No contracts, no jargon, no hidden fees, and a team you can actually reach.

Fifteen years' experience

Google Ads specialists who have worked through every algorithm change and platform update, including the switch from AdWords to Google Ads.

AI assists, people decide

The Beta AI Assistant answers your questions day or night, but every campaign change is made by a real person on our team. The speed of AI with human judgement.

A flat monthly fee

Based on your ad spend tier, not a percentage of it. No hidden costs, so you always know exactly what you pay.

You own your account and data

Keep everything if you ever leave. No hostage tactics and no holding your account to ransom.

Senior account managers

Your account is handled by experienced specialists, not passed to a junior or quietly outsourced.

Premium tools, free

Click-fraud protection and conversion-rate tools are built in, where most agencies add them as paid extras.

Transparency

Our industry has a trust problem, so we built our whole approach around fixing it. Here's what we guarantee, in writing, to every client.

01

You own your account

Your Google Ads account and its data belong to you, set up under your own ID. If you ever leave, you keep everything.

02

No markup on ad spend

Your budget goes to Google in full. We never take a cut or hide a margin. You pay one clear management fee, nothing more.

03

No long contracts

Simple monthly rolling agreements. Cancel any time with 31 days' notice. We keep your business by earning it.

04

Plain-English reporting

Clear, interactive reports showing real results like leads and cost per enquiry, not vanity metrics.

05

Full account access

Log in to your client portal whenever you like to see live performance and the work we've done.

06

Honest advice

If something isn't working, we tell you. If a tier or channel isn't right for you, we say so.

No contracts. No markup. No black boxes. You own everything. We earn your business every single month.

Straight answer

A clear, honest answer to the question everyone asks before they get in touch.

In the UK, Google Ads management typically costs between £150 and £1,000 or more a month, depending on your ad spend and how much hands-on work your account needs. Some agencies charge a percentage of ad spend instead, often 10 to 20 percent, which gets expensive as you scale.

Our pricing is a simple flat monthly fee, from £145 a month for smaller budgets up to £695 a month for larger accounts. No percentage of spend, no long contract, and no setup fee unless a brand-new account or conversion tracking needs building.

How much does PPC management cost in the UK?

BetaTechPro's PPC management is a fixed £145 a month for ad spend up to £500, £295 up to £2,500, £445 up to £7,500 and £695 up to £15,000. Across the UK, agency fees typically run from around £150 to £1,000 or more a month, or 10 to 20 percent of ad spend.

What is a typical PPC management fee?

A typical UK fee is either a flat monthly amount of roughly £150 to £1,000, or 10 to 20 percent of your ad spend. We charge a flat fee only, starting at £145 a month, so your cost never rises just because you increase your budget.

What does PPC management mean?

It means an agency builds, runs and optimises your pay-per-click campaigns for you, separately from the money you pay Google for clicks. Every managed BetaTechPro package includes a dedicated account manager, no long contract, and you own your account.

Call our small business Google Ads Management experts today!

+44 7476 923192 Monday to Friday, 9am-5pm
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